Advertising For The Influencer Age

Billion Dollar Boy is a global influencer marketing agency offering data & insight, strategy, creative, production, paid media and campaign management. We use proprietary software to deliver highly effective & efficient influencer marketing campaigns at scale.

We are setting a new standard for advertising

Our vision is to set a new standard of advertising with a greater social purpose where creativity is democratised and technology drives efficiency and effectiveness.

Our Vision

Official Marketing Partners

We are delighted to be recognised, recommended and trusted by META, TikTok and YouTube as official marketing partners. Companion, Billion Dollar Boy’s proprietary influencer marketing technology, is fully integrated with their platforms’ APIs to streamline influencer identification, to provide access to first party influencer demographic data and to access real-time campaign performance data across all influencer marketing campaigns.

This exclusive access helps our teams deliver unrivalled success for our clients. 

Creativity is at the heart of all influencer marketing success on social media. We are a team of experienced and intuitive editors, producers, account managers and art directors whose visionary ideas are brought to life with meticulous execution. We don’t believe in templates; we create bespoke influencer marketing solutions.

We ensure that creative excellence is our company’s true north star. It’s empowering social media; it’s changing the global ad business; it’s every BDB employee’s last thought at night and our inspiration every morning.

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  • Tech Makes Us Better

    Billion Dollar Boy created our own influencer marketing tool, Companion, for campaign management, content tracking and reporting. Our technology helps influencer marketing managers across the world handle their daily challenges running efficient and effective influencer marketing campaigns at scale.

All in a Day's (and Night's) Work

We are results-oriented brand-builders, working as an extension of your team to translate cultural insights and audience metrics into irresistible influencer marketing content that delivers on brand objectives and drives effective results.

BDB By The Numbers

2.5x

Avg Return on Ad Spend (Nielsen)

+15%

Consumer Perception Change avg compared to other channels (Nielsen)

40%

Higher View Through Rate on paid media

50%

Lower CPM

Our Influencer Community

Billion Dollar Boy was founded to harness the exceptional creativity of influencers, creators, makers and social communities. We have built an extraordinary global network of influencers. We connect the best and brightest influencers with the world’s most creative brands to deliver outstanding award winning influencer marketing campaigns. It’s an honour to be keeping company with the most creative talent in the global influencer community.

Work With Us