Services | Billion Dollar Boy

Influencer Programs

Partner with top talent to execute influencer campaigns.

Creative

Develop original ideas to create something special.

Data Insight & Strategy

Set a strong direction for creative campaigns: cut through the noise.

Production Studio

Produce a variety of content that supercharges the power of creators.

Paid Media

Amplify creative campaigns and drive actionable results.

Content House

Engage unique, social-first content creators to produce content for your brand channels.

Influencer Programs

We continually explore original ways of harnessing the power of creators without losing sight of effectiveness as the measure of success.

Our experts identify the best talent from across the globe to bring campaigns to life and empower those creators to co-create content that speaks to different online communities, provokes conversation, and drives interaction on social and beyond.

Influencers sit at the heart of everything we do, whether global organic campaigns, long-term ambassador programs, or strategic gifting, custom activations, experiential, and social growth.

Creative

Creativity is the use of imagination or original ideas to create something special. A great idea is nothing without a great execution.

We pride ourselves on our attention to detail when it comes to crafting executional details that elevate great ideas to ‘remarkable’.

Our range of ideas include campaign concepts, unique art directions, gifting, physical and virtual activations, ambassador programs, digital content, and a whole host of ideas we haven’t yet discovered.

Data Insight & Strategy

Strategy is key to setting a strong direction for creative campaigns that cut through the noise. It inspires and guides the creative proposition.

From channel strategy, sector analysis, toolkits, and social media listening, to bespoke strategy pieces, our team crafts a range of effective solutions for brands and consumers.

We use customer, sector, culture and brand insights to inspire unique, creative and culturally relevant creator-led work that taps into trends and reaches the right audience in the right way, and on the right platform.

Production Studio

We harness creators to do the making – it’s what fans follow them for. When you combine the expertise of a creator with the years experience of a production studio, magic happens.

From AR filters used by creators to generate branded UGC and bespoke film sequences, to bookend creator content in brand edits, experiential activations attended by creators and bespoke music tracks created for creators to use.

Our production studio creates and produces a variety of content that supercharges the power of creators.

Paid Media

Paid media amplification takes content further. BDB’s dedicated in-house specialists design bespoke paid media solutions that work in partnership with the power of creators, whether it is getting the best of paid media from creator channels or using paid to supercharge creator content on brand channels.

We strategically target, amplify, track and optimise content in real-time to drive conversion and consideration.

Content House

BDB engages unique, social-first content creators to produce content to amplify brand channels.

We have a talent pool of photographers, videographers, illustrators, stylists, artists, designers and animators who have home studios and remote capabilities to develop fresh and engaging static and dynamic content.

As the content is fully owned by you, there are countless distribution opportunities.

All your social media and creator marketing needs delivered.