Advertising For The Influencer Age

Billion Dollar Boy is a global influencer marketing agency offering data & insight, strategy, creative, production, paid media and campaign management. We use proprietary software to deliver highly effective & efficient influencer marketing campaigns at scale.

We are setting a new standard for advertising

Our vision is to set a new standard of advertising with a greater social purpose where creativity is democratised and technology drives efficiency and effectiveness.

Our Vision

Social Platform Experts

As official marketing partners to META, TikTok, Pinterest and YouTube, our team is always at the forefront of the latest platform developments, creator tactics, tools, and features available. Companion, Billion Dollar Boy’s proprietary creator marketing platform, is fully integrated with their platform APIs to streamline influencer identification, providing access to 1st party creator demographic data and real-time campaign performance across campaigns.

Creativity is at the heart of all influencer marketing success on social media. We are a team of experienced and intuitive editors, producers, account managers and art directors whose visionary ideas are brought to life with meticulous execution. We don’t believe in templates; we create bespoke influencer marketing solutions.

We ensure that creative excellence is our company’s true north star. It’s empowering social media; it’s changing the global ad business; it’s every BDB employee’s last thought at night and our inspiration every morning.

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    Tech Fuels Business Impact

    We developed our proprietary influencer marketing tool, Companion, for campaign management and measurement. The platform helps discover ideal talent, track campaign performance and automate content collection. Companion ensures effectiveness, operational efficiency and alignment with business goals across programs and campaigns.

All in a Day's (and Night's) Work

We are results-oriented brand-builders, working as an extension of your team to translate cultural insights and audience metrics into irresistible influencer marketing content that delivers on brand objectives and drives effective results.

BDB By The Numbers

2.5x

Avg Return on Ad Spend (Nielsen)

+15%

Consumer Perception Change avg compared to other channels (Nielsen)

5bn

Impressions

10k

Creators

Our Influencer Community

Billion Dollar Boy was founded to harness the exceptional creativity of influencers, creators, makers and social communities. We have built an extraordinary global network of influencers. We connect the best and brightest influencers with the world’s most creative brands to deliver outstanding award winning influencer marketing campaigns. It’s an honour to be keeping company with the most creative talent in the global influencer community.

Work With Us