In 2005, Pharrell launched Billionaire Boys Club, the same year Ed bought BillionDollarBoy.com hoping that Pharrell may show up to buy it. Unfortunately, Pharrell never came through – we did end up with an unforgettable name and a great story.
Where it all began
It all started with three friends. Thom and Ed met whilst working at Exclusive Media, promoting movies through influencer marketing. After realising the HUGE potential, Ed reached out to Permele, his college friend from University of Virginia. Together, the three combined their specialisms and launched Billion Dollar Boy.
In four years, the office has gone from 3 to 30, expanding into a dynamic and international group of digital-obsessed Billion Dollar Boys and Babes split across the New York and London offices.
Our core values:
Collaboration is key: We are at our best when we work together, helping and supporting each other as friends and colleagues, ensuring we, our influencers and clients are fully engaged in everything we do.
Creative to the core: Everything we do is founded on creativity and innovation. We thrive on fresh thinking, enthusiasm, new ideas and bold solutions.
Always excelling: The love and pride we have for our work is unparalleled. We are constantly raising the bar, delivering the highest quality campaigns to our clients and for each other.
Integrity is everything: We are true to ourselves, honest with each other, and believe in complete transparency. There is no compromise on our professional integrity and ethical obligations.
Setting the gold standard in Influencer Marketing.
What’s it like working at Billion Dollar Boy?
We enjoy coming to work everyday. It’s a place where good ideas truly come from every corner. We are united by humour, a love of music and occasionally have an office sing-along – followed by debate on who chooses the next playlist.