Keep up-to-date with our insider take on the latest influencer marketing news, interviews and opinions.
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Global Ad Spend Surges on AI Creator Content Despite Growing Consumer Resistance to AI ‘Slop’
October 8, 2025
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BDB Becomes the First Influencer Marketing Agency with IPA Effectiveness Accreditation
September 9, 2025
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Billion Dollar Boy Named Global Influencer Agency of the Year 2025
July 31, 2025
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Billion Dollar Boy Research Uncovers Measurement Disconnect Undermining Creator Marketing Performance
July 24, 2025
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Burnout Emerges as a Barrier to Growth in the Creator Economy with Half of Creators Suffering
July 7, 2025
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Authenticity and Consistent Brand Messaging Identified as Top Concern For US Marketers When Scaling Creator Campaigns
July 3, 2025
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Billion Dollar Boy Names Thomas Walters as Group Chief Innovation Officer In Strategic Leadership Restructuring to Support Growth
June 11, 2025
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Introducing the Creator Fund: Investing in the Future of Creativity
March 26, 2025
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Three Quarters of Marketers Increasing Investment in Brand Ambassador Programs
December 4, 2024
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