\
Get in touch

Cookies

We use cookies to understand what’s working and fix what isn’t. Some are essential. Others help us learn and optimise. You can choose what we use.

  • Essentials

  • Google Analytics

  • Google Tag Manager

  • Meta Pixel

  • RB2B

Accept
manage
accept all

News & Insights

Culture moves fast. We’re right there with it.

Our newsletter features our perspective on culture, creators, and modern brand growth. Clear opinions. Grounded insight. No filler.

Sign up
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Creator Instinct: Unlocking The Social Code

Featured:

Reports

May 28, 2026

Creator Instinct: Unlocking The Social Code

waityouneedthis_95803018_2570360659949639_1720284312337178_n

News

August 5, 2020

Easy to Make Summer Cocktail Recipes from Grand Marnier Influencers

Opinion

July 20, 2020

How the BDB team is enjoying summer in our remote locations

josieldn_98731639_161807031982196_7589108725358950522_n

Opinion

July 17, 2020

Influencers to follow for #cottagecore inspo

Interviews

July 17, 2020

Influencer Spotlight – Holly Rebecca White

Interviews

June 23, 2020

Influencer Spotlight IFRC Edition – Lana Summer

News

May 21, 2020

Permele Doyle Featured on Guest of a Guest

WARC

November 25, 2019

Thomas Walters Op-Ed Featured on WARC

Our Founder and Chief Strategy Officer Thomas Walters wrote an op-ed on WARC, the latest evidence, expertise and guidance to make marketers more effective.

Cassandra Daily

October 18, 2019

Permele Doyle Featured on The Cassandra Daily Podcast

Permele recently sat down with Nina Rupp, the host of The Cassandra Daily podcast to discuss various trends—from zero waste travel to CBD.

The Flair Index

October 16, 2019

The Flair Index Interviews Permele Doyle

The Flair Index interviewed Billion Dollar Boy’s President & Founder Permele Doyle. Permele shares her career story and entrepreneurial journey.

The i

October 3, 2019

Ed East quoted in The i Paper

Our founder Edward East was quoted on The i Paper discussing the future of influencer marketing without likes. Read the full article from here.

WIIM

September 27, 2019

Permele Doyle on the Women in Influencer Marketing Podcast

Permele Doyle sat down with Boldstreak founder Jessy Grossman on the Women in Influencer Marketing podcast to chat about Billion Dollar Boy.

Retail Gazette

January 23, 2019

How does Zara survive despite minimal advertising?

Zara invests in high quality social content, using Instagram Influencers to promote their ranges and produce great imagery.

Let's talk

Great content doesn't shout; it resonates. We craft stories that spark attention, fuel conversation - applied across the full funnel.